Top SEO Tips for 2012: Part 2
In my last post we discussed top 5 SEO tips for 2012. Here come another 5 best SEO tips for 2012.
While keyword tag is ignored since 2009, putting keywords in the content and the URL still means a lot to search engine spiders. Besides, the page and the content, you need to put your targeted keywords in the URL. For a search engine bot it will serve as a description of the web page. Let’s take the below URL as an example:
The folder of the URL is SEO which already means the post in seo folder is related to search engine optimization and the subfolder of the URL -8-reasons-your-website-is-slow – tells exactly what the post is about.
2. Website Speed.
Page loading time is an important part of website’s user-experience and has a direct impact on SEO performance. Slow-loading websites have a high percentage of bounce rate (one page visits). In today’s competitive emarket, such websites will never stand out from the competition. Learn the reasons for website’s slow loading at the above link and make sure your site is fast.
3. Link Building.
Ask high-ranked relevant websites for link exchange, also build links on popular blogs and forums. Forum posting and blog commenting are ways of branding, interacting with users and driving traffic. Interacting with users, building good reputation, means both users and search engines will trust you.
4. Social Media.
Today, almost all businesses have official pages on the giant social networks like Facebook, Twitter, etc. Social media is a a great tool to build fan-base, providing opportunities for engagement and amplification. Learn more about How Social Marketing Works.
5. Stay Active.
No matter how good you start your SEO campaign, if you stop it for some time, you’ll notice dramatic drop in rankings. Stay active, post fresh keyword-targeted content, build links, get involved in social media and make sure you do some web analysis to discover strong and weak sides of your campaign.